An important prerequisite for successful sales is the marketing concept. It is shown that marketing and sales are closely interlinked and can be used as an independent planning as well as the integration into a business plan .
It is based on an analysis of the initial situation. Here are the features and the customers (target group) and partners particularities, as well as all internal and external processes analyzed and evaluated .
To ensure efficient control and monitoring subordinated [ Controlling ], the basic sales objectives are to define and differentiate. The interfaces between marketing and sales must be coordinated and the tasks are clearly defined.
The developed performance measurement systems of the controlling serves the recognition of negative deviations and to initiate appropriate measures
At market entries (new products or new sales territories) just this area is to plan and organize.
Decisive is the product, the service, the target group, the country .
You can choose from, inter alia, three distribution channels:
The own sales; on its own, the company firmly tethered staff
The external sales through contractors (distributors, agents, etc.)
Under certain conditions, there is the issue of licensing distributors or franchisees to.
Sales Development, enhancements to international distributions are planned on the basis of a marketing concept.
Take advantage of our long-standing and international connections with qualified partners locally.
Multipliable business ideas and innovative products may be suitable for a franchise concept. The expansion of national and international sales and marketing channels may be, apart from licensing, harnessed through franchisees.
A franchise concept is based on previous elaborations and analyzes to represent the sustainability for both the franchisor and the franchisee.
It is based on your business idea / your product. Is a given market. Are there unique features, etc. is a franchise sustainable (carrying capacity for both parties, etc.)?
Review and analysis of market and chances of success in the target market and possibly the respective countries, taking into account competitors' comparable products or services.
Development of a franchisee profile. It should, depending on the business idea at least 50 franchisees be placeable on the market.
Creation of the marketing concept [incl. Procurement, product range, market and regional economic policy, etc.].
Formulation of the franchise agreement and determine any other element, such as Management, criteria for franchisees, advertising and sales activities.
Creation of the concept plan, incl. liquidity and investment planning. Financial Highlights for the franchisee (fundamentals of individual business plans) are derived from this work-out.
Test the concept in pilot operation, following a cooperation test (with several franchisees), ongoing optimization of the concept and coordination with the franchisor Management
We work out your required concept, coordinate, in consultation with you any additional specialist partners (lawyer, tax, etc.) and accompany you in the implementation.
A Due Diligence (DD) is necessary especially when it comes to "capital" in relation to a company or project
Apart from increased bank needs this verification form has evolved in particular in the case of venture capital or equity (also at acquisitions or succession planning, etc.)
Emphasis will be detailed surveys, examination and analysis of all relevant data and information from the various business units of an investment, acquisition or merger candidate. As a result, current weaknesses are pointed out and future opportunities identified. Content and scope of due diligence vary individually and will be developed adapted to the respective intended purpose.
The creation of a Due Diligence may emanate from both "parties", depending on who initiates the initiative. A previous due diligence by the company can reveal measures in advance, needed to be corrected. After the rough analysis (pre-screening) follows, provided that a fundamentally positive judgment becomes visible, the fine analysis - the actual processing that takes a period of time depending on the "Project".
Therefore, early action is called for. Please note that our DD-Reports are based on German language only.
Expand your range of services. We offer the creation, removal or revision of plans and concepts in "white label design" or with your corporate data [ each separate service contract ] to complete your own services for your customers.
Interesting variations include: Businessplan, Due Diligence, franchise concepts, etc. Business language: German.
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Individually combinable with all our servicesAn important prerequisite for successful sales is the marketing concept. It is shown that marketing and sales are closely interlinked and can be used as an independent planning as well as the integration into a business plan .
It is based on an analysis of the initial situation. Here are the features and the customers (target group) and partners particularities, as well as all internal and external processes analyzed and evaluated .
To ensure efficient control and monitoring subordinated [ Controlling ], the basic sales objectives are to define and differentiate. The interfaces between marketing and sales must be coordinated and the tasks are clearly defined. The developed performance measurement systems of the controlling serves the recognition of negative deviations and to initiate appropriate measures
At market entries (new products or new sales territories) just this area is to plan and organize. Decisive is the product, the service, the target group, the country .
You can choose from, inter alia, three distribution channels:
Sales Development, enhancements to international distributions are planned on the basis of a marketing concept.
Contact-us-now
Multipliable business ideas and innovative products may be suitable for a franchise concept. The expansion of national and international sales and marketing channels may be, apart from licensing, harnessed through franchisees. A franchise concept is based on previous elaborations and analyzes to represent the sustainability for both the franchisor and the franchisee.
Contact-us-now
A Due Diligence (DD) is necessary especially when it comes to "capital" in relation to a company or project
Apart from increased bank needs this verification form has evolved in particular in the case of venture capital or equity (also at acquisitions or succession planning, etc.)
Emphasis will be detailed surveys, examination and analysis of all relevant data and information from the various business units of an investment, acquisition or merger candidate. As a result, current weaknesses are pointed out and future opportunities identified. Content and scope of due diligence vary individually and will be developed adapted to the respective intended purpose.
The creation of a Due Diligence may emanate from both "parties", depending on who initiates the initiative. A previous due diligence by the company can reveal measures in advance, needed to be corrected. After the rough analysis (pre-screening) follows, provided that a fundamentally positive judgment becomes visible, the fine analysis - the actual processing that takes a period of time depending on the "Project".
Please note that our DD-Reports are based on German language only.
Contact-us-now
Expand your range of services.
We offer the creation, removal or revision of plans and concepts in "white label design" or with your corporate data [ each separate service contract ] to complete your own services for your customers.
Interesting variations include: Businessplan, Due Diligence, franchise concepts, etc.
Business language: German.
Contact-us-now